You can’t collaborate without labor

Enterprise solutions are embarking on a collaboration train, offering improved and very usable tools for notifying, sharing, messaging, and decision-making right alongside the traditional business transactions of orders, returns, credit-checks, and reports.

Unfortunately, having the right tools doesn’t fix the bookshelf. You have to use them. You can’t collaborate without some labor. The collaboration journey requires an investment of time. You have to be the I in the team who does the heavy lifting. Let’s call that investment, oh, leadership.

Eventually, another person will benefit from your collaboration efforts* and they’ll join in the conversation, multiplying the collaboration value. Collaboration spreads grass-roots, individual by individual. This is good; you can’t force collaboration any more than you can force labor.

*They’ll also recognize your leadership and you’ll have gained a fan.

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