Everyone recognizes the leader- he’s the one in front.

But is it in your customer’s best interest to pick the frontrunner?

There are so many ways of getting to the lead; some deserved, some not:

  • Being there first
  • Staying close and passing at the last moment
  • Carrying on when everyone else gives up
  • Being pushed to the front
  • Cutting the line
  • Standing still while everyone regresses
  • Building an insurmountable lead and then resting
  • Running your own race

Which are you this time?

In golf they don’t ask how, they ask how many.

In business, your customer might be wise to focus on how the frontrunner got there.

Tagged , ,

Have something to add?

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: